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Tuesday, June 20, 2017

Optimize your research articles for search engines


Search engine optimization (SEO) of your journal articles is as important for you to do to market your research as it is for a company to market a retail product. Different markets and end users, but the same purpose and means. Thanks to companies like Google, SEO is almost obligatory if you would like to increase readership of your articles, increase citations and acknowledgment and to create an overall stronger academic visibility, both offline and online. By optimizing your articles, you guarantee that your articles are indexed and gain a higher ranking in general and academic search engines, such as Google and Google Scholar, Elsevier’s ScirusSciDiverIEEE XplorePubMed  , SciPlore.org and more.1
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Article Optimization
There are several ways you can optimize your article for better indexing and ranking in search engines. Usage of strong keywords and synonyms, the location in the text of those keywords and synonyms (i.e., in a title vs. only in a sub-heading)3, the completeness of the metadata, the use of vector graphics for your graphs and tables and having a public group for your research, are some examples of the techniques. Continue reading for more information on how to implement these and other techniques.
Keywords
Using keyword tools, such as the popular Google AdWords keyword tool, you can find which keywords are most popular in searches. Based on this information, you can inform your decision of which keywords (and synonyms of those keywords) to use in your article title, sub-heading, description tags, abstract and throughout the main text of your article. Using a strong keyword in your title is better than, for example, only using it in the description tag.4 However, you should plan to use one or more relevant keywords in your title, abstract and several times in the main text of the article. Regarding how often to use keywords in your text is referred to as "keyword density."5
An overview of places in the article where you can use strong keywords relevant to your topic include:
  • Title
  • Heading and sub-headings
  • Description tags
  • Keywords
  • Descriptions of the authors
  • File name of the document
  • Main body text
  • Abstract
  • Graphics, tables and figures – both in the graphic as well as in the title of the graphic6
Tips
  • Write a good and short title for your article. If you can use one or more keywords in the title while accurately describing the content of your article, then do it. Keep in mind the audience of your article and any academic keywords specific to your field to inform which keywords may be best to use.
  • In addition to the keywords tool from Google, check out Google Insights and Google Trends. With the latter two, you can see the popularity of keywords over a period of time and by geographic location, which may or may not be relevant for you and to your article. Until now, Google offers the most tools for SEO.
  • Don’t go overboard with using numerous top keywords in every location of your article. You want to tastefully optimize your article without compromising the relevance and quality of your writing and research.
  • Using the most popular keyword tool may not always be best for you and your article. After all, it is the most popular for a reason, partly because it is frequently used in documents by others. You can test this by doing your own search of the keyword and seeing how many search results are found. If it is an exorbitant amount of articles, you may want to choose another keyword that is also very relevant to your research topic.7
Metadata
The metadata of an article refers to a number of things. Metadata can refer to keywords used, as well as to the type of file your document is, such as whether it is a PDF or Word file, the title, subjects and authors of the article, the date of the article, the name of the publisher and more. The metadata of your article also factors into the indexing and ranking of your article, so you should ensure this information is complete.
Types of graphics
Believe it or not, the types of graphics – including tables and figures – you use in your article factor into the calculation of the ranking of your article. For example, if you use an image-based graphic (represented by the file types: .tiff, .bmp, .jpeg, .png, .pdf, .gif and .psd, to name a few of the most common), the text in that graphic type cannot be "read" and indexed by search engines and therefore cannot be factored into the algorithms used by the search engines. Consequently, it is advised to use so-called text-based "vector" graphics (most commonly represented as .svg, .ai, .eps, .ps in file types).8 Using vector graphics, which can be indexed, enables you to use relevant keywords and phrases in those graphics, figures and tables to enhance the optimization of your article.9
Tip
Consistent spelling of authors’ last names and initials is important to ensure articles and citations are correctly identified by search engines.11
Citations
Citations are critical in the academic world, both offline and online. The more your research articles are cited by others in their articles, the better. Your visibility and reputation benefit from numerous citations. Accordingly, for SEO, the number of citations to your past and current research factors into the indexing and ranking of your past, present and future articles.10 Citations to your past publication within your current and future publications, as well as in the publications by other authors, are very relevant and good for SEO.
Publicizing your article using Internet and social media tools
Writing and publishing your scholarly article is not the final step. You must inform everyone in your academic and social networks about it as well. Create a public group for your article or research in any number of places12, share links to your abstract or publication onAcademia.edu,LinkedIn, on your website, your academic institution’s profile page,FacebookTwitter  , etc. Also, include the publication in your institution’s repository, onMendeley,ResearchGateand elsewhere.
Always remember: There is an important balance to strike and to uphold between increasing the visibility of your research through (A)SEO and presenting relevant, high-quality research. Do not compromise your writing and research quality, academic reputation or ethics.13
References
1.        Beel, Joeran, Gipp, Bela and Wilde, Erik. “Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar & Co.”; and Hoyt, Jason. Mendeley blog. 29 November 2010. Academic SEO – Market (and Publish) or Perish.
2.        Ibid.
3.        Ibid.
4.        Ibid.
5.        SEO Administrator. SEO Tutorial-SEO Tips.
6.        Ibid.
7.        Ibid.
8.       Vector Image File Types. (last accessed 24 August 2012).
9.        Hoyt, Jason. Mendeley blog. 29 November 2010. Academic SEO – Market (and Pub- lish) or Perish.
10.     Beel, Joeran, Gipp, Bela and Wilde, Erik. “Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar & Co.”
11.      Ibid.
12.     Ibid.
13.     Webometrics blog

Saturday, May 13, 2017

Taste Of Bangladeshi Food

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Our Bangladeshi cuisine is a classic culinary art-form. Our food is ecstatic; a pure South Asian delicacy. The spectacular combination of our age old traditional values and a diverse range of perfectly blended spices give Bangladesh cuisines a unique taste for which people from all around the world do not hesitate to come back here again. Our foods and spices are so great that now these rule the whole world. Many of you might have already tasted those in abroad in many restaurants that provide Bangladeshi dishes.
Most of the Bangladeshi dishes are based on rice. Abundance of fishes in rivers and ponds and our love towards different varieties of fishes in many forms of dishes make the proverb “Fish and rice makes a Bengali” more meaningful. Specially Shorshe Ilish, a dish of smoked hilsha with mustard-seed paste, is considered as the most significant and important part of our Bangladeshi cuisine. Apart from that, we also have curry made out of freshly picked vegetables, different kinds of meat, lentils soup, etc in our dishes. And also, bhorta, mashed boiled vegetable such as potato, beans, papya, dal etc seasoned with onion, chili, mustard oil/ghee and other pungent spices, adds an extra emotional and obviously culinary appeal to our dishes.
Well, apart from the regular dishes mentioned previously, some dishes are specially designed to spice up our celebration and festivals. Biriyani or polao served with meat curries (chicken, beef, lamb etc.) seasoned with proper spices and ghee (butter) gives us and our celebration a heavenly smell and a satisfied tummy.
We are known for our passions for a wide variety of sweets made from milk. Rasho-gollah, kalo-jam, shandesh, mishti doi, shemai, chamcham… Quite frankly, the list is way too long. Come aboard sweet tooth!
Although pitha (cake) is popular for celebrating a specific season, but it has a far more reasons to be celebrated for which pitha is always prepared and cherished in any Bangladeshi dinner table all over the year. Most pithas are sweet but that does not stop us from making it spicy. There are some pithas which are made with meat and other spices. The chief ingredients of pitha are: sugarcane, date juice, rice, wheat flour, milk etc. Bhapa, pooli, patishapta, nakshipitha etc are common but celebrated in any Bangladeshi kitchen.
The deeper you roam around the alleys of any Bangladeshi town, the more exotic your culinary experience will become. Foods found in our streets and restaurants are as traditional as the foods cooked in our home. Iftar at Old Dhaka, jhalmuri (puffed rice with spices), dal puri, smokin’ hot Kebabs, etc. are surely never to be missed.
While you are trekking through the rough hills of Bandarban or Rangamati, make sure your try the traditional foods of your tribal people. These foods are their heritage and the outcome of their diverse culture.
You will be amazed to know that when you are visiting each part of Bangladesh, there exist many different local foods which are famous for their individual characteristics. Some go for spice or some go for sweets. The taste is obviously different than the mainstream ones but deep down it only depicts a unique theme; it is Bangladeshi food.

Wondering Of Tea Garden & Sylet




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The picturesque slopes of hill in Sylhet are covered with layers of tea garden which has been famous for providing tea to the entire country as well as foreign countries. Sylhet is called “The land of two leaves and a bud”. Different landscapes, unique range of flora and fauna, and a large of rivers and natural lakes have established Sylhet as one of the major tourist attractions in Bangladesh. Not only in Bangladesh, but also in entire South Asia, Sylhet is considered as one of the most naturally resourceful and archaeologically rich regions. This area is immensely influenced by Islam which explains the large number of shrines in this region alone.
Historically Sylhet has been a very long affiliation with mysticism. Before the conquest by the Muslims, it was ruled by local chieftains. In 1303, the great Saint Hazrat Shah Jalal came to Sylhet from Delhi with a band of 360 disciples to preach Islam and defeated the then Raja Gour Gobinda. Sylhet thus became a district of saints, shrines and daring but virile people. Its rich potentialities became easily attractive and the 18th century Englishmen made their fortune in tea plantation.
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Jaflong
Jaflong is one of the most attractive tourist spots in Sylhet division. It only takes two hours drive from Sylhet town. Situated besides the river Mari in the lap of Hill Khashia, Jaflong is famous for its scenic view. The river is straightly connected with the great Himalayas of India which brings tons of stone boulders with its tide. The struggling lifestyle of the stone collectors in the river Mari is definitely a catch.




Sripur
Numerous waterfalls on the hill across the border of India are the major attractions of Sripur. Besides, this area will pleases you with its enchanting views of nature and hills. Sripur is only 7-8km from Jaflong, and to be precisely it is actually on the way to Jaflong.



Jointapur’s Rajbari




Located around 5km away from Jaflong, Jaintiapur is a scenic spot amidst tea gardens. Jaintapur was the capital of Jainta Kingdome at 18th century. You can visit the Jainta Rajbari, the palace of Kings of Jainta. Huge number of tourists visit this place to get a glimpse of remaining of Jainta Kingdom.

 Chatak



Around 35km northwest of Sylhet town, Chhatak is famous for orange garden and Assam Bengal Cement Factory.

Srimangal

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Srimongal is famous for tea gardens, hills and forest areas on the hills. The tea gardens in here are famous for being the largest in the world. These gardens are beautifully patterned by the green nature. If you are not satisfied after only watching you can also look into how the tea is grown and processed. The Tea Research Institute Bangladesh will give you practical knowledge on how tea is processed, produced and exported eventually.



Lalakhal
Rent a high-speed engine boat. And go to the last border point of Bangladesh through the beautiful Lalakhal canal. There’s beautiful resort in where you can fill your tummy with getting mesmerized with amazing views of hillside.

Madhabkunda Waterfall

Amazing-panorama-of-Madhabkunda-waterfall
Madhabkunda waterfall is one of the most attractive tourist spots in Sylhet division. Lots of tourists and picnic parties come to Madhabkunda every day for their enjoyment. The journey to Madhabkunda itself is exotic. On the way you can see the greenish beauty of tea garden, the hills and the zigzag road through the hills will increase the joy of your journey. In Madhabkunda you will see the great waterfall – falls of million tons of water from 200ft. height. There is a Parjatan Motel with a good restaurant for accommodation and food. You can also trek through Rajkandi Reserve Forest to discover Ham Ham waterfalls.

Lawacherra Rain Forest

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Lawacherra Rain Forest is one of the important & well-reserved forests in Bangladesh. Here visitor may see gibbons swimming through the trees and birds like bee-eater owls parrot. It is a good habitant of Deer, leopard, wild chicken, squirrel, and python. Don’t miss it especially if you are bird watcher. The terrain is hilly and vegetation is fairly thick. Only one rare Chloroform tree of Asia is prime attraction.

 

The Shrine of Hazrat Shah Jalal

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Shrine of Saint Hazrat Shah Jalal is the most historical interest in Sylhet town. Today, more than six hundred years after his death, the shrine is visited by innumerable devotees of every caste and creed, who make the journey from far away places. Legend says, the great saint who came from Delhi to preach Islam and defeated the then Hindu Raja (king) Gour Gobinda, transformed the witchcraft followers of the Raja into catfishes which are still alive in the tank adjacent to the shrine Swords, the holy Quran and the robes of the holy saint are still preserved in the shrine.
The main attraction of Sylhet city is the Shrine of Hajrat Shahjalal(R) and Hajrat Shah Poran (R). Shrine of Hajrat Shahjalal (R) is on the top of a hillock (tilla) in Sylhet city. Thousands of visitors are coming everyday in this Shrine. Shrine of Hajrat Shah Paran (R) is eight km far from Sylhet town on the Sylhet-Jaflong road where also thousands of visitors visits this Shrine everyday. Road journey to Sylhet is a wonderful experience through roads running ups and down the hills and green lush tea gardens of nature at its best.

Temple of Sri Chaitannya Dev

About 500 years old famous Temple of Sri Chaitannya Dev is about 45 km southeast from Sylhet town. The place is revered from being the ancestral home of the famous Vaishnava saint. Yearly fair is organized on the full moon day of the Bangla month Falgun. Hundreds and thousands of devotees from home and abroad attend this colorful fair.

Lawachora National Park

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Lawachara National Park, located at Kamalganj Upazila, Maulvi Bazar District in the northeastern region of the country, is a major national park and nature reserve in Bangladesh. Biological diversity is a strong aspect of Lawachara National Park. The wildlife in Lawachara includes nearly 460 species of which nearly 250 are bird species. Lawchara National Park is a sure thing for those who want to have an adventurous ride through the jungle with getting fascinated by natural wonders and biodiversity.

Hoars

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During winter in Sylhet, the vast wetlands like Hail Haor, Hakaluki Haor, Tanguar Haor is crowded with a diverse range of migratory birds. Among these wetlands, Tanguar Haor is located in Sunamganj District (northeast of Bangladesh) covering an area of about 100km2 of which 2,802.36 ha2 is wetland. With a unique ecosystem, it includes more than hundred resident birds and many more seasonal species of bird.

Madhabpur Lake

Madhabpur Lake is natural lake inside the Madhabpur tea estate. The water of the lake is so clean and clear that you cannot stop yourself from jumping inside the lake. This lake is between the small hills, and most of the hills are planted with tea trees. At winter season different kinds of migratory birds come here.

Ratargul Swamp Forest

Located in Gowainghat, Ratargul Swamp Forest is the only freshwater swamp forest in Bangladesh. This also is one of the few freshwater swamp forest in the world. Currently, this forest is naturally conserved under the Department of Forestry, Government of Bangladesh. The forest is situated in the river Goain adjacent with the canal named Chengir Khal. During rainy season, the forest goes under 20-30 feet water. You will have to rent a boat to wonder around the Ratargul Swamp Forest.

Tribal Life

Sylhet is the home of Mainpuri and Khashia tribes. Manipuri is famous for its rich culture especially for dancing, singing and their traditional weaving. Their traditional handicrafts — such as exquisitely woven woolen shawls, saree, bed-cover, bags, etc. — are commonly found in the stores of Sylhet. On the other hand, Khasia tribe is famous for betel-leaf cultivation. Their villages are situated on top of hills and deep in the jungles which are commonly described as a piece of paradise.

How to go

From Dhaka you can go Sylhet via Bus, Train or Plane. MAG Osmani International Airport is close to the Sylhet city. It takes only a few hours ride from Dhaka to Sylhet by road.

 

Plan your trip

There are so many tourist attractions are scattered all over Sylhet division. Hassle free transportation system made any tourists’ visit in Sylhet more relaxing, comfortable and time-consuming.

 

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